Sashes Increase Sales By: Dawn Cheplick, Program Coordinator I have been with ASG for 12 years and the majority of my time here has been dedicated to the watermelon industry. I am the Membership Coordinator, Annual Conference Event Planner, and Promotions Coordinator for the Georgia Watermelon Association. The GWA has quite an interesting and unique… Read more »
By Jennifer Whitlow, Intern The past two summers I have been an intern at Association Services Group, and in those past two summers I have learned more than I ever could have imagined. I am currently a junior at Georgia College & State University majoring in Political Science and minoring in Business Administration. My plan… Read more »
Website 101: First Impressions Matter By: Abby Burns, Program Coordinator In today’s ever-changing world, your organization’s website can be worth its weight in gold. First impressions are everything, and your website can make or break an inquiring visitor. A well-crafted and thought out website is a must – especially if you are relying on recruitment… Read more »
Decoding Millennials By Caitlin Hyatt, Account Executive Millennial is a term referring to the generation born from 1980 onward, brought up using digital technology and mass media. Unless you’ve been living under a rock, you’ve likely been bombarded with messaging on how important this demographic is. TBH, it’s tough to do this when you can’t… Read more »
Association Management: Training for Life By Steena Hymes, Program Services Coordinator I was recently asked about my career and the skills required to succeed. As I thought about what association management is, I realized that the skills I’ve learned have not only helped me to succeed in this role, but they often spill over into… Read more »
Why Telling Our Story is all the More Important Today and Every Day By Emily Pualwan, Account Executive, HPO As nonprofits, we are always in the position of demonstrating our worth and value to society. Many of us have spent our careers working in nonprofits, where we have heard over and over – we are… Read more »
By Caitlin Hyatt, Account Executive This past January was my son’s second birthday, which marked two years of navigating the scary world that is parenting. My goal for my son is to help him grow and reach his potential, to meet his needs and nurture him into a confident, self-sustaining, capable individual. Throughout this journey,… Read more »
Does Your Association Have a Social Media Game Plan? 74% of associations indicated that increasing member engagement is a top membership goal, according to Marketing General’s Membership Marketing Report. Yet, lack of engagement with the organization was cited as among the top three reasons for members not renewing. That’s where social media can be a major game… Read more »
Association Services Group
251 S.L. White Blvd.
PO Box 2945
LaGrange, Georgia 30241
Phone: 706-845-9085
